ONLINE HOME STYLING
Online home styling is the result of our hard work over the years to develop, a better version of the home styling for properties for sale. It represents a unique service aiming to prepare and present the best out of a property for sale. The closest to home styling is Interior Design and covering only a third of what our online styling offers. At the base of the service sits the idea of high productivity and cost-effectiveness.
WHAT IS ONLINE HOME STYLING?
Online Home Styling is an innovative combination of an interior redesign, property marketing and technology, seeking to help property sellers to achieve better results with their home for sale.
WHY ONLINE HOME STYLING?
We’ve come up with this form of home styling for three significant reasons. Most estate agents have the mindset to sign up sellers on the spot. They play the numbers game and don’t give the sellers time to think if the property should be sold “as is”, or it has potential for a significant added value with few home improvements.
First: It is a very effective way to reach more property sellers, provide them with a clear action plan how to achieve those goals that 96,5% of sellers seek to make – exchange at a better price.
Second: Online means fewer costs, quicker responses and 24/7 dedicated team.
Third: A significant difference between the traditional home staging and our online styling version is substantial. The standard version is preparing the property to attract buyers only for sale itself, without leaving much for after the sale.
WHAT BENEFITS DO YOU GET WITH ONLINE HOME STYLING?
As a home seller, you should be prepared and ready for the market with an action plan. Do you feel confident that you’ve done everything? Have you prepared to negotiate with real estate agents and prospects on the market?
Either way, we can help you avoid costly mistakes, hard negotiation with potential buyers or a long time spent on the market, which may result in price loss again.
PROPERTY WITHOUT HOME STYLING COSTS EXAMPLE
In that example, we have a property with real value at £190,000, which the seller had decided to make it more presentable with some cleaning and very light redecoration, but without professional advice or marketing.
After the work, the property has been valued at £200,000. The achieved asking price is £10,000 over.
Let’s take the best scenario where the contracts are exchanged at the asking price. In result, after deduction of all legal and other expenses, it is evident that the seller produced a negative amount from the sale.
PROPERTY WITH HOME STYLING COSTS EXAMPLE
In that example, we have a similar property with real value at £190,000, which the seller had decided to make it more presentable with some cleaning, very light redecoration following a professional advice marketing plan.
After the work, the property has been valued at £226,000. The achieved asking price is £36,000 over. Let’s take the best scenario where the contracts are exchanged at the asking price. In result, after deduction of all legal and other expenses, it is evident that the seller produced a profit from the sale. The costs of home styling and marketing advice are just 0,4% of overall spending.
HOME STAGING VS ONLINE HOME STYLING
In a direct comparison between the traditional home staging and our online version of home styling, it is evident that the second provides a more extensive range of additional services which becomes a trigger decision when they see a property benefited from the services.
TRADITIONAL HOME STAGING RANGE OF SERVICES
Traditional home staging provides a range of services, from advice on styling your home using your furniture to a full-service property presentation setup. Mostly the full service is comprised of decluttering, interior styling, furniture placement or rearrangement, shopping assistance, light redecoration and garden refreshment.
With the full-staging service where the new furniture is sourced, the seller should pay monthly rent for the dressing set or purchase the decoration.
ONLINE HOME STYLING RANGE OF SERVICES
With this version of the service seller and buyers benefit together, while with the traditional staging works mostly in seller’s favour. Every property sold with home styling leaves the buyer with added value; a realistic picture of the current house condition and future potential. Sellers on their side get their property sold quicker and for a higher price.
The full-styling service offers you everything from the traditional approach plus multiple categories as structural concerns, 3D floor plans, virtually stagged photos, heating, damp, rot and home security advice.
Some of the main pillars of the service are the permitted development pack, which can increase the price drastically; property marketing pack. The most significant incentive for prospective buyers is the future property remodelling pack, which acts as a design – action plan, which most buyers use at some point.
Online Home Styling is entirely online-based. *
RANGE OF SCOPE
TIER 1
- VIRTUAL STAGING
- RE-DECORATING AND DESIGN
- DECLUTTERING TIPS
TIER 2
- TIER 1
- EXISTING FURNITURE SPECIFICATION
- STORAGE AREAS
- OUTDOOR AREAS
- HOME SECURITY ADVICE
- ELECTRICITY AND LIGHTING ADVICE
TIER 3
- TIER 2
- NEW + EXISTING FURNITURE SPECIFICATION
- A STYLISED 3D FLOOR PLAN
- PERMITTED DEVELOPMENT RIGHTS / POTENTIAL
- STRUCTURAL CONCERNS
- INFESTATION, ROT, AND DAMP ADVICE
- INSULATION, VENTILATION, HEATING ADVICE
- OFFLINE PROPERTY MARKETING
TIER 4
- TIER 3
- FUTURE PROPERTY REMODELLING
- INTERNAL & EXTERNAL SPACE PLANNING / FURNITURE LAYOUT
- ONLINE PROPERTY MARKETING
- PERSONAL PROPERTY WEBSITE
The golden nugget of our strategy:
Future Property Remodeling (TIER 4) is a action plan for the new owner of your property.
This service provides you with a plan and budget spending on refurbishments throughout inside and outside for your buyer. Later if they decide to sell their new house, they still can pass on the “package” to their buyers. This package helps them to get a clear picture of the potential of the property and its capabilities.
If they don’t want to sell the house, it will structure their move-in process and how they could improve their new home (if it needs improvement by that time) or make it work best for them and fit their lifestyle.
ONLINE HOME STYLING TIER 4 EXAMPLE
This property has been sold for 17 per cent over the market price with Online Home Styling TIER 4. Having information and overall view about the property condition and its full potential, was one of the key triggers for the buyer to bid higher than asking price.
Few months after the exchange, the buyers happily have taken the decision the fully adopt the ideas and development plans. Trough images 1 to 6 we have shown the process and results briefly.
Every Tier of services is designed to provide with a realistic picture of your home’s capabilities, current situation, and future possible improvements.
Make your property stand out with a flexible selling strategy which can grant a quick sale, prevent low-ball offers and defend a good price for the property.
HOW EASY IS IT TO GET TROUGH ONLINE INTERIOR STYLING CONSULTATION?
Selling a home for the first time is one of the most stressful things in your life. This is why we tried to simplify the process for you in four simplified steps are required on your side.
Wherever you are in the world and have an internet connection, we can do perform our virtual property viewing.
It will help if you have applications like Skype or Face Time so we can see the property in real-time while you walk through the home to share essential visual information. It can be done by using your laptop or another portable device.
We will discuss the project with you just as we would during a typical in-home consultation. Our Online Home Staging assessment will define your needs, goals, and potential.
GET HOME STYLING IN 4 STEPS
With the Online Styling consultation, each home seller will receive an assessment action plan with steps, containing the most vital information for their home and how it can be improved.
For those keener to unlock the full potential of the property, we offer service covering all aspects for that as well. No need to shop and to shuffle all around schedules; interact with removal or cleaning companies from the beginning of the process. All it takes are 4 steps:
- Contact us and infill in our questionnaire
- Do a few photos / send of the property you are trying to buy
- Set a date and time for Virtual Viewing
- Wait for results and Approve
WHAT TO EXPECT WITH ONLINE INTERIOR STYLING CONSULTATIONS?
You will hear from our property assessment team within 48 hours of receiving the completed photos in the survey.
Even with TIER 1, our Online Home Styling service will provide you with:
- Personalized action plan assessment for each room for re-decorating and design
- A pdf file with steps how on how to improve existing furniture + specification
- Decluttering action plan
- Voice/Video message link with a complimentary comment on your overall selling strategy
GET ONLINE HOME STYLING CONSULTATION
ONLINE HOME STYLING TIER 1
We got you covered with:
- VIRTUAL STAGING
- RE-DECORATING AND DESIGN
- DECLUTTERING TIPS
- COMPLIMENTARY COMMENT ON YOUR OVERALL SELLING STRATEGY
One-off fee £50 per room
ONLINE HOME STYLING TIER 2
We got you covered with:
- TIER 1
- EXISTING FURNITURE SPECIFICATION
- STORAGE AREAS
- OUTDOOR AREAS
- HOME SECURITY ADVICE
- ELECTRICITY AND LIGHTING ADVICE
One-off fee £120 per room
ONLINE HOME STYLING TIER 3
We got you covered with:
- TIER 2
- NEW + EXISTING FURNITURE SPECIFICATION
- A STYLISED 3D FLOOR PLAN
- PERMITTED DEVELOPMENT RIGHTS / POTENTIAL
- STRUCTURAL CONCERNS
- INFESTATION, ROT, AND DAMP ADVICE
- INSULATION, VENTILATION, HEATING ADVICE
- OFFLINE PROPERTY MARKETING
One-off fee £250 per room
ONLINE HOME STYLING TIER 4
We got you covered with:
- TIER 3
- FUTURE PROPERTY REMODELLING
- INTERNAL & EXTERNAL SPACE PLANNING / FURNITURE LAYOUT
- ONLINE PROPERTY MARKETING
- PERSONAL PROPERTY WEBSITE
One-off fee £400 per room
STYLE NOW, PAY LATER
We got you covered with:
- TIER 1
- VIRTUAL STAGING PHOTOS
- A STYLISED 3D FLOOR PLAN
- INTERNAL & EXTERNAL SPACE PLANNING / FURNITURE LAYOUT
- ONLINE PROPERTY MARKETING
Payment after the sale.
No early repayment fees.
No additional charges.
One-off fee £300 per room
Deposit required of £50 per room.
We do not guarantee success or the exact amount of added value to any property with our services and advice; We do promise to increase the probability of higher value and your buyer’s satisfaction.